Nigeria's first ● Free to attend● Built for you
A three-day, free-to-attend gathering of buyers, builders, dealers and dreamers — held over Black Friday weekend at Fidelity Grounds, Victoria Island. This page is the long version of how it came together and what it's set up to be.
For decades, Nigerians have travelled to Dubai, Frankfurt and Geneva to experience world-class motor shows. The Nigeria Auto Festival brings that scale — and beyond — home.
Nigeria has Africa's largest population of car-owning households and one of its fastest-growing automotive markets. Yet there's no single, organised event where buyers, sellers, financiers and enthusiasts gather under one roof. Buying a car here still means weeks of dealer-hopping, paperwork queues, and uncertainty around pricing. We're closing that gap.
A free-to-attend, three-day festival that treats car ownership as the celebration it should be. Black Friday pricing on the floor. Insurance, financing, customs, and registration desks co-located. A curated showcase of concept, vintage, modified and luxury vehicles. Live entertainment, family activities, and a grand raffle giving away three cars.
Lagos is just the start. After Edition 01, the festival travels — Abuja, Port Harcourt, Kano — building a national circuit that grows the auto industry, opens jobs, and gives every Nigerian a fair shot at the car they've earned. The Nigeria Auto Festival is here to stay.
Whatever brings you through the gates, you'll leave with more than you came for.
Hundreds of new and certified pre-owned vehicles, each tagged with a Black Friday price. Walk-out ownership in under an hour.
Insurance, financing, customs, plates, parts and tyres — every desk you need on one floor.
Concept, vintage, modified and luxury cars curated by Nigerian collectors and OEM partners.
DJ sets, concerts, comedy slots and celebrity drop-ins running across all three days.
Lagos chefs, jollof showdowns, and cuisine from across the continent — plus craft drinks & lounges.
Pedal-car circuit, mini garage, face paint, supervised play. Bring the whole household.
Three brand-new cars, three winners, drawn live on Sunday. Every wristband enters automatically.
Five audiences. One festival. Whether you're buying a first car, pitching a sponsorship, or pouring jollof for 10,000 people — there's a dedicated lane for you.
First-time buyers, upgraders, and anyone hunting Black Friday pricing on their next vehicle.
OEMs, dealerships, customisers and parts brands taking floor space to sell, demo and launch.
Chefs, food trucks, beverage brands and service providers powering the festival village.
Banks, insurers, telcos and lifestyle brands aligning with Nigeria's biggest automotive moment.
Sunday is Family Day — kids zone, food village, live music, and a stress-free way to spend a weekend.
It takes 60 seconds. Free wristband, raffle entry, exclusive Black Friday previews delivered to your inbox.